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Ecommerce

Advantages of using Product Information Management Tool

by Sreejitha Angamuthu February 17, 2020 No Comments


Imagine having a seamless business model that does all the work for you and also attracts more customers! Isn’t that what you are trying to achieve with your company? What if we told you that is possible and easy too?

Check this out:

A product catalog software is best for all businesses that need to streamline their activities and look for success on the online platform.

So is this what you need for your business? Absolutely right!

Let’s look at what exactly does a product information management (PIM) tool do to a business.

With services providers like Questudio, you can find the best catalog management software in CatalogStudio. This will create a unique central repository that holds all the product details that you deal with. The most important task of this repository is to store all the attributes required for a perfect management system. Once this is done, the next step in the process helps to create a website and upload all the data for the customer to see and eventually purchase. But Catalog Studio goes the extra mile and helps with cataloging your products for publishing it online and on several channels, which brings in more customers and obviously more sales. This is the beauty of this all-encompassing product catalog system.

Still not convinced?

OK let’s dig deeper and understand the advantages of this product information management tool. Here goes:

  • Ease of managing a large number of products – With the PIM tool, it is easy and quick to upload all the details of the products that are part of your company. However large a database you have, it can be done without a hitch. This quick storing of data makes it very easy for company personnel to get on with business.
  • Sourcing of products – If your products are not coming from a single source, then it becomes extremely difficult to handle this information manually. With the PIM tool and the central repository, you don’t have to worry even if you have several source points for your products.
  • Improved accuracy – The star of the PIM tool is the central repository. This is because it helps to maintain accurate data in a single location. All changes, deletion, and addition of product data happens only here and is reflected on the website.
  • Efficient workflow – Once your data is stored centrally, all other business activities and workflow is automatically efficient. Employees at geographically spaced locations can work with products from different sources easily.
  • Lessens the number of product returns – All businesses want products to satisfy their customers. So the return of products should ideally not happen. This is where the PIM tool achieves success. When a customer is given all the relevant information about the product, they can make an informed decision and buy the right product.
  • Increases customer loyalty – When you have the right products going out, you have happy customers. With happy customers, you automatically have a loyal customer base.
  • Sell across multiple channels – With the PIM you have the added advantage of creating catalogs quickly and publishing them over multiple channels – online or offline. Think print, PDF, etc.
  • Multiple catalogs – Creating just one catalog is easy, but when you need to create several different ones for various occasions it can get tedious. The PIM tool helps you to create multiple catalogs all different in type in a matter of minutes.

Isn’t this what you want for your business? So, go ahead and make it happen with the perfect PIM tool.

  • Author
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sreejitha@appscomp.com'
Sreejitha Angamuthu
sreejitha@appscomp.com'
Latest posts by Sreejitha Angamuthu (see all)
  • What are the different Marketing Platforms to expand your e-commerce Business? - August 11, 2020
  • Product information management vital role in your e-commerce business - July 10, 2020
  • Advantages of using Product Information Management Tool - February 17, 2020

Sreejitha Angamuthu

sreejitha@appscomp.com'

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