The Bic pen, also called Bic Cristal was founded immediately after the Second World War in the year 1945 by Marcel Bich and Edouard Buffard in Clichy, London. Actually it was the building blocks of the Society PPA where the Bic dog pens started. Bich then introduced the pen for the American market plus it was first sold at a high price however was soon reduced to 19 cents in 1959. An advertising exec then advised Bich to shorten the business name to Bic then it will be easily appreciated. As of the year 2008, there were one hundred billion manufactured Bic pens that gained it a reputation as the most widely sold pen.
Bic Pens and also Advertising
Today, promotional advertising is one strategy that companies make use of to promote their manufacturers. Why? Gift giving together with Bic Pens is very effective and cost efficient. Just how can a simple giveaway product be crucial within brand promotions? Any time an item is mostly used by people, they will be more likely to be accepted. They will integrate it in their each day lives. Every time they use it, they will remember both you and your company, not just from your service but also through your generosity with your promotional gifts. With that, you will gain much more popularity.
Locations such as conferences, business trades, and the like are the most advantageous way to market your brand. These are generally settings where you can find your customers and potential customers all in one place. Be sure to be creative within your package and presentation. In this way, you will be an eye catcher. Using these pens because promotional products are a sure win.
The Wonder of Bic Pens
The elegance and practicality regarding Bic Pens remain as one of the reasons why promotional organizations choose them. The particular famous Museum of Modern Art in New York City has acknowledged the actual incomparable industrial style of Bic Cristal and was made a part of their permanent selection. The pen is manufactured out of plastic, with a hexagonal shape and 3 grip points giving its strong stability when writing. As a result of continuous innovations, ab muscles firm and productive tungsten carbide replaced the stainless ball.
The many patterns that Bic Pens have provided the buyer with choices to choose from the simple towards the most elegant a single. The Round Stic Writing instruments are available in different beautiful colors ready for distribution. There is also the actual Tri-Sider pen, their roller, gel pens, along with pencils. Several testimonials have claimed in which Bic pens are perfect for producing on paper like that of an novel writer in the old times.